TruTV 2014 Upfronts Trutv will add at least 6 new series to its programming schedule this season. This will be the first step in TruTV’s plan to change the brand of its network, with more than 30 projects in development the channel is obviously committed to this change. TruTV is working with the industry's top producers to create programming designed to appeal to "funseekers," a younger, dual-gender audience that looks for television to take them on a fun ride that both surprises and entertains essentially males and females between the ages of 16 and 30.Their goal is to create shows that viewers want to talk about… kinda like this blog except we want to watch and review shows worth talking about. "We have listened to our advertising partners, worked hand-in-hand with the network on this brand evolution and are proud of what we are presenting to the marketplace this Upfront," said Donna Speciale, president of Turner Broadcasting Ad Sales. "This direc...